Overview of Arts, Entertainment,and Media Management

Arts, Entertainment, and Media Management (AEMM) is an interdisciplinary field that combines business strategies with creative production methods to discover, develop, and promote the works of artists and performers in the entertainment industry. It is a management track that is tailored for the entertainment industry, providing students with the necessary skills to become successful in this exciting field. Students gain a variety of knowledge, ranging from artist management and rights to marketing and law, preparing them to manage multiple aspects of an artist or performance project.

What are the career opportunities associated with Arts, Entertainment,and Media Management?

There are a wide range of career opportunities available in Arts, Entertainment,and Media Management. Examples of these opportunities include producer/director, music marketing/promotion agent, artist manager, radio station manager, music industry attorney, media marketing/advertising strategist, and multimedia producer. These positions may either be in entertainment production, artist management practices or business administration.

Are there internship or co-op opportunities related to Arts, Entertainment,and Media Management?

Yes, there are numerous internships and co-op opportunities available for Arts, Entertainment,and Media Management students. For example, some may find work with production companies, record labels, or venue management companies. Others may seek opportunities to gain experience in the area of marketing, public relations, or event planning. There are also opportunities in the fields of publishing, broadcasting, or multimedia.

Are there specialized tracks or concentrations within Arts, Entertainment,and Media Management?

Yes, depending on the institution, there are specialized tracks or concentrations available within the Arts, Entertainment,and Media Management program. Common concentrations can include music industry management, entertainment law, music production/recording arts, art gallery/museum management, concert and/or venue management, sound design, and media and communication.

How Arts, Entertainment,and Media Management prepares students for graduate school or further education?

Arts, Entertainment,and Media Management students gain multiple skills, such as business and marketing, finance, audience development, legal knowledge, strategic thinking, and writing/speaking for media outlets. These skills assist them in their further education as they will be able to identify legal issues, manage financial aspects, and market their work. In addition, they have the ability to create relationships with people in the entertainment industry, which can allow them to network and gain more internship/co-op opportunities.

Impact of artificial intelligence on Arts, Entertainment,and Media Management?

Artificial intelligence (AI) has made a considerable impact on Arts, Entertainment,and Media Management. AI has enabled the automation of certain tasks, such as scheduling and reporting, as well as improved data analysis for more efficient strategizing. AI can also automate marketing and advertising techniques, such as using algorithms to target the right audience while creating and promoting more tailored content. Finally, AI can provide insight on the performance and success of campaigns, enabling Arts, Entertainment,and Media Management students to analyze the impact of their work.

The career outlook for Arts, Entertainment,and Media Management?

As the entertainment industry continues to evolve, the career outlook for Arts, Entertainment,and Media Management is very promising. The combination of business acumen and creative production methods provides AEMM students with the tools to manage, market, and promote any product or service within the industry. Creative problem-solving, new media advances, and an overall understanding of the entertainment industry’s needs will help AEMM professionals to pursue career paths in various fields.

Here are the top reported starting salaries for graduates in Arts, Entertainment,and Media Management:

The New School, Salary: $44,575

Wagner College, Salary: $37,356

Pace University, Salary: $37,135

Fashion Institute of Technology, Salary: $35,936

University of Wisconsin-Green Bay, Salary: $33,076

Trevecca Nazarene University, Salary: $31,929

Indiana University-Bloomington, Salary: $31,657

University of Southern California, Salary: $31,628

University of Southern Mississippi, Salary: $31,091

Belmont University, Salary: $31,035

For privacy reasons, not all schools report the first year salaries for students who earned their bachelor’s degree in Arts, Entertainment,and Media Management.