What Is Top Of Mind?
Top of mind is a customer relationship management concept in the business world. It’s when a particular brand, company or product is the first thing to come to mind when a prospect or customer is in “the market” for a certain type of product or service. It often results in a strong customer loyalty and trust in the company or product.
When it comes to the job market, top of mind means making a great first impression with recruiters, hiring managers, and others who may be in a position to influence your career path and possibly give you the opportunity to join their team.
To become a successful job seeker, it’s important to make sure you stand out from the crowd and make yourself top of mind by demonstrating your commitment to the job you’re applying for. This means taking the time to learn as much as possible about the company, its culture, and the job you’re applying for. Doing some research into the history of the company, the people who lead it, and the types of products or services it offers can help you stand out and make you the “top of mind” person when a particular position opens up.
You should also use your resume, cover letter, and online profiles to showcase your achievements and highlight the skills and qualities you’d bring to the table if given the chance. This will help prospective employers remember you when they’re making their hiring decisions.
Lastly, you should always make sure to stay in contact with potential employers, even if it’s just to thank them for taking the time to consider you. This will make sure that your name is the first that comes to mind when there’s an opening or when they’re looking for candidates who have the correct skills and qualifications for the job.
By following these tips, you’ll be more likely to be top of mind among employers and stand a better chance of getting the job you want.

