{"id":7948,"date":"2022-04-28T21:06:52","date_gmt":"2022-04-28T21:06:52","guid":{"rendered":"https:\/\/www.tun.com\/courses\/2019\/12\/23\/the-strategy-of-content-marketing\/"},"modified":"2022-04-28T21:06:52","modified_gmt":"2022-04-28T21:06:52","slug":"the-strategy-of-content-marketing","status":"publish","type":"post","link":"https:\/\/www.tun.com\/courses\/the-strategy-of-content-marketing\/university-of-california-davis\/","title":{"rendered":"The Strategy of Content Marketing"},"content":{"rendered":"<div class=\"single_post\" style=\"margin-top:16px;\";>\n<div class=\"post-single-content box mark-links entry-content\">\n<div class=\"thecontent\">\n<h2>Description<\/h2>\n<p>This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Extension.<br \/>\nIn this course, you will learn the core strategies content marketers use to acquire and retain customers profitably.<br \/>\nSpecifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.<\/p>\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"has-text-align-center\">Price: Enroll For Free!<\/h2>\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-text-color has-very-light-gray-color has-background has-vivid-red-background-color\" href=\"https:\/\/www.coursera.org\/learn\/content-marketing\">View Class<\/a><\/div>\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<p class=\"has-text-align-center\"><em><strong>Language:<\/strong> <\/em>English<\/p>\n<\/div>\n<div class=\"wp-block-column\">\n<p class=\"has-text-align-center\"><em><strong>Subtitles<\/strong>: <\/em>English<\/p>\n<\/div>\n<\/div>\n<p style=\"background-color:#496d89\" class=\"has-text-color has-background has-text-align-center has-very-light-gray-color\"><a href=\"https:\/\/www.coursera.org\/learn\/content-marketing\">The Strategy of Content Marketing<strong> &#8211; University of California, Davis<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Description This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Extension. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[245],"tags":[],"class_list":["post-7948","post","type-post","status-publish","format-standard","hentry","category-university-of-california-davis"],"aioseo_notices":[],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"Axiom Pegasus","author_link":"https:\/\/www.tun.com\/courses\/author\/magic\/"},"uagb_comment_info":0,"uagb_excerpt":"Description This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Extension. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of&hellip;","featured_media_src_url":null,"_links":{"self":[{"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/posts\/7948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/comments?post=7948"}],"version-history":[{"count":0,"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/posts\/7948\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/media?parent=7948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/categories?post=7948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tun.com\/courses\/wp-json\/wp\/v2\/tags?post=7948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}